Brand stories
Ferragamo celebrates the Year of the Rabbit with an edited selection of ready-to-wear styles and iconic accessories combining the traditional Asian culture with the House’s aspiration for a propitious and peaceful 2023.

A symbol of mercy, elegance and beauty – also known as the luckiest animal in the Chinese zodiac – the white rabbit is the emblem of this Lunar New Year. Its eyes photographed in macro, deep and pure like gemstones along with its auspicious figure, animate a sophisticated range of silhouettes and accessories for men and women.

The capsule collection designed by Creative Director Maximilian Davis features silk foulards, shirts and skirts, a crewneck sweater, a city jacket and soft cotton t-shirts flanked by low-top sneakers, the Gancini buckle belt, small leather goods and signature carryalls including the Trifolio and Studio bags.

Along with the smooth leather accessories, a luxurious edit of eel-skin iterations with palladium-finished details complete the collection, intertwining the brand’s codes of contemporary elegance with the vision of a bright and joyful future.

The serene rabbit appears in an enchanting print with peach trees and bamboo leaves. His giant eyes are rendered in high impact graphics placed on bags and card holders. Rich shades of red, blue and white enliven the dreamy decorative landscapes contrasted by the monochrome pieces in Ferragamo red, such as the leather sneakers with perforated motifs and the fluid blouse over the pleated skirt.

The new Ferragamo LNY Capsule will be available from mid-January in Ferragamo boutiques and on


Khám phá và trải nghiệm tại hệ thống cửa hàng Ferragamo:

– Diamond Plaza: 34 Lê Duẩn, Q.1
ĐT: (028) 38 231 204 – 0911 771 310
– Rex Arcade: 4 – 6 Lê Lợi, Q.1
ĐT: (028) 38 232 004 – 0911 771 361

– Tràng Tiền Plaza: 24 Hai Bà Trưng, Q.Hoàn Kiếm
ĐT: (024) 39 367 129 – 0911 770 443